Adidas Festival Seeding Event (2025)
Photographer
Bibiana was invited by creative agency We Are Raven to photograph Adidas’ Festival Seeding Event, hosted at Foundation FM’s studio. The event brought together a group of creators for a physical gifting experience designed to be more immersive than traditional influencer seeding. Rather than simply sending out product, Adidas aimed to turn the event itself into a promotional moment. Bibiana captured a mix of general event coverage, product shots, and portraits of the creators in attendance.